Online Modules Catalogue 2011/12

  • Please select from the following options. To select a specific programme's modules, select either the Campus or the Faculty that the programme is in. You can select either a Topic or a Programme.

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PG Dip Comm Adv& Public Rel FT (1681) modules

Jordanstown
Year 1
mandatory
CMM710Managing Communication
CMM711Public Relations
CMM712Advertising
CMM816Research Methods
optional
CMM701Organisational Communication
CMM703Political Lobbying
CMM713Video Strategy and Production
PUP802Policy Analysis
PUP802CRN: 38321Policy Analysis
CampusJordanstown
TutorProfessor Andrew Erridge
Old Module CodePUP802J1
Semester2
DescriptionPolicy analysis is concerned with how issues and problems come to be defined and constructed and how they are placed on the political and policy agenda of governments. But it is also the study of how, why and to what effect governments pursue particular courses of action and inaction or "what governments do, why they do it, and what difference it makes". It is an approach to public policy that aims to integrate and contextualise models and research from various disciplines.
Coursework100%
Exam0%
Credits15
Level7