Online Modules Catalogue 2011/12

  • Please select from the following options. To select a specific programme's modules, select either the Campus or the Faculty that the programme is in. You can select either a Topic or a Programme.

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BSc Hons ComAdvert&Mark+DPP FT (2887) modules

Jordanstown
Year 1
mandatory
CMM108Video for New Media and Digital Communications
CMM110Principles of communication
CMM111Interpersonal Communication: Skills Processes and Strategies 1
CMM126Fundamentals of Public Relations
ECO114Business Environment
Year 2
mandatory
CMM315Interpersonal Communication: Skills, Processes and Strategies 2
CMM317Research
CMM325Written Communication for Public Relations and Advertising
CMM355Advertising
Year 3P
mandatory
CMM338Work Placement
Year 4
mandatory
CMM533Advanced Advertising
CMM538Dissertation
optional
CMM507Organisational Communication
CMM536Interpersonal communication: The Training Context
CMM537Advanced Public Relations
CMM547Political Lobbying
ECO114CRN: 38528Business Environment
CampusJordanstown
TutorMs Elaine Courtney
Old Module CodeECO114J1
Semester2
DescriptionThe module develops the understanding that in a market based economy there exists a variety of types and structures of business organisations, and also examines those external factors which may impact on the organisation. The module is then developed to identify the key resources and components of a new business venture.
Coursework50%
Exam50%
Credits20
Level4