Online Modules Catalogue 2011/12

  • Please select from the following options. To select a specific programme's modules, select either the Campus or the Faculty that the programme is in. You can select either a Topic or a Programme.

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BSc Hons Commun w Pub Rel FT (2894) modules

Jordanstown
Year 1
mandatory
CMM107Language and Communication
CMM109Interacting with others
CMM110Principles of communication
CMM111Interpersonal Communication: Skills Processes and Strategies 1
CMM126Fundamentals of Public Relations
CMM158Language, Communication and Contexts
Year 2
mandatory
CMM315Interpersonal Communication: Skills, Processes and Strategies 2
CMM317Research
CMM318Communication in groups
CMM325Written Communication for Public Relations and Advertising
CMM348Communication in Relationships
CMM352Public Relations/Public Affairs Strategies and Evaluation
optional
CMM324Student exchange programme
Year 3
mandatory
CMM537Advanced Public Relations
CMM538Dissertation
CMM547Political Lobbying
optional
CMM507Organisational Communication
CMM526Rethinking Communication
CMM529Groups, Identities and Relations
CMM536Interpersonal communication: The Training Context
CMM547CRN: 33291Political Lobbying
CampusJordanstown
TutorDr Mairead McCoy
Old Module CodeCMM547J2
Semester2
DescriptionThis module offers a theoretical and practical insight into the rapidly developing field of Public Affairs and Lobbying. It provides an opportunity to explore some of the key questions and issues facing academics and practitioners in the field and to examine how pressure/interest groups can strategically develop and manage their relationships with governmental stakeholders in order to successfully influence public policy.
Coursework50%
Exam50%
Credits20
Level6